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Press Release - Nederland's Creative & Branding Identity Update

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Thursday, January 4th 2024, 9:50am

Nederland, Colorado - On Tuesday, January 2nd, 2024, Godot Creative presented the draft of the of their creative identity campaign to the Board of Trustees. This presentation showcased a preliminary creative identity campaign, seeking input and insights from the community. The outpouring of participation and engagement from residents who shared their perspectives has been invaluable, and we want to extend our heartfelt gratitude to the community for their feedback in the process so far!

While we are pleased to note that certain elements of the campaign have resonated positively with the community - particularly those reflecting the unique spirit of Nederland - we acknowledge that concerns have been raised regarding other parts. Specifically, we have seen comments from the community expressing that the initial design does not align with the essence of Nederland.

In response to this valuable feedback, the Godot Creative team is committed to a thorough revision of the logo, incorporating the insights and preferences expressed by the community. The revised design will be presented to the Board of Trustees at an upcoming meeting, reflecting our dedication to ensuring that the creative identity fully embodies the character and values of the Town of Nederland.

The level of interest and involvement demonstrated by the community during this campaign has been nothing short of exceptional, and we want to express our sincere appreciation for the constructive feedback we've received so far. Your input is pivotal in shaping a creative identity that truly reflects Nederland.

We encourage those unfamiliar with the Town's brand and creative identity project to explore further by visiting the dedicated project website: https://godotcreative.com/ned/ or by reviewing Godot's presentation from the January 2nd meeting: https://nederlandco.civicweb.net/document/110474/ If you would like to share your input, please contact us!

We're eager to share the revised logo and updated creative identity in the near future. Your continued engagement is crucial to this process, and we look forward to unveiling a creative identity that resonates with the entire Nederland community.